Would you like me to give you a formula for success? It's quite simple, really: Double your rate of failure. You are thinking of failure as the enemy of success. But it isn't at all. You can be discouraged by failure or you can learn from it, so go ahead and make mistakes. Make all you can. Because remember that's where you will find success.
- Thomas J. Watson

Characteristics of the B2B business database

Characteristics of the B2B business database

Characteristics of the B2B business database

The current size of the B2B business database is 1.1 million records and this is the actual number of companies that conduct the active economic activities in our country. The up-to-dateness of our database is at the level of 95% - we acquire on ongoing basis the data of the companies initiating their business activity in Poland, not forgetting to delete the date of those entrepreneurs who have ceased their activity.

In the updating processes, we care for the correctness of addresses, email and telephone data.

All these activities make our database the best source of knowledge regarding the business contacts in Poland.

 

The basic data of the B2C business database comprises of the following information:

  • Name of company (entrepreneur’s data);
  • Taxpayer Identification Number (NIP);
  • National Business Register Number (REGON);
  • National Court Register Number (KRS) (if a company has one);
  • Form of conducting business activity;
  • Address (postal code, voivodeship, town/city, street, building/apartment number);
  • Contact telephone number;
  • Email;
  • Polish Classification of Activities (PKD);
  • Industry, sector of activity.

 

The extended information from the business database comprises of the following data:

  • Employment;
  • Turnover in the current year;
  • Website address;
  • Decision makers;
  • Year of starting up business activity;

 

The B2B business database may be used for the marketing campaign implementation by means of the following communication channels:

  • e-mail marketing
  • telemarketing
  • direct mailing
  • sms marketing

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